The Academy of Notre Dame is a Catholic private co-educational Pre–K through Grade 12 school focused on small class sizes, values-based education, and rigorous academic standards.

The Academy of Notre Dame came to Grapevine to develop a digital advertising campaign to promote and attract interest in Pre–K through Grade 12 enrollment and summer camp, with a key challenge of standing out in a very competitive pool of schools. Grapevine leveraged effective search engine and digital display marketing (SEM) with social media marketing services and built a segmented lead generation funnel through targeted landing pages and conversion workflows. The result was streamlined engagement, a more efficient communication and review process, and higher, trackable conversions.